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Retailing, service skills, “six pulse Excalibur,” the second type: look for an opportunity
Discussions: Ladies and gentlemen, to see the guests enter the reception you soon?
Customers into the store, the first six-pulse Excalibur-style welcome, you immediately enter the reception it?
Each training class, talking about this time, 80% of the participants are given the answer is yes: to provide services before the enthusiasm on the ground. Similarly, 80% of our mall shopping guide is also the case of services, but to tell you is that this is wrong.
I ask the students immediately into the reception, how do you go after it? They replied asking: Will miss please? How can I help you? Actual sales service is so much Shopping guide opening question.
I then asked that such openings Shopping guide: If you are a guest, I was shopping guide, you first entered my shop, I go to ask you something, Miss? How do you respond?
Students who unhesitatingly said, I look around.
I asked, Miss I help you?
Students answer: Not necessarily.
In order to deepen the impression, these two problems, every time I asked more than 10 site participants, the majority of answers were received the answer above.
Ladies and gentlemen, this point, you also believe that “to see the guests entered the reception immediately,” it?

Customers into the store, there are two
Different from other sales training, clients are logically divided into multiple, simple and easy to identify here, and I put into the store’s customers are divided into two kinds:
The first guests, the purpose-oriented guests: the mall shopping cherished objective of a clearer idea of the demand for or. He (she) may be straight to the point or get to the point they request their favorite clothes, or semi-clear type of guests, is to buy a skirt on, but specifically what kind of dress to buy, no clear.
The second guest, guests wandering type: there are too many malls now spend time wandering type of guests, she (he) had plenty of time to just pass, some feel bad, to the dazzling array of shopping malls in divergent. Wandering is not necessarily the type of customers will not be shopping experience and happy that she likes the goods, is also not hesitate to start with. Currently mall customers accounted for most of the wandering type of guests, while more and more, according to survey 70% of the guests are wandering type of guests.
Wandering-type and purpose of the reception guests reception is not exactly the same type of customers.
Type of guests wandering into the shop, need space and time to enjoy our beautiful display and well-designed goods.
Then the above discussion, the guests go into the shop immediately received it? No, especially now into the store’s customers are mostly wandering type of guests, a reception that he (she) were the most taboo is immediately received, 80% of the time you get the answer is: I look around. Clearly such a reception is a problem.
Type of guests wandering into the shop, I move into the correct service Sword of the second six-pulse type:
Look for an opportunity
Look for an opportunity is welcome you after, for those guests strolling in twos and threes, distance, use your peripheral vision to observe the guests eyes move to the guests an appropriate time and space to enjoy our products and the display time to time You just introduced into the reception work.

What kind of time to look for:
A, touch a pair of pants; (his pants in this article are interested in certain aspects)
B, touching certain goods, look for labels, see tender prices; (interest, look for detailed explanatory information)
C, the guests have looked the same goods or similar goods; (he has this need)
D, Yang Qilian come after reading the goods; (may need to Shopping guide for help)
E, when the guests when the show looking for something; (there is a clear demand, you can ask “What can I do?”)
F, guests stroll in the eyes lit up, suddenly stopped; (good love)
G, and we have four relatively when help was needed;
H, do you think the right time; (your experience is your basis for judging)

If you still feel for the look for an opportunity I did not say explicitly, with the look of a case.
Case: fishing – I always talked about the training class:
Fishing scenes everyone can imagine, and shop in a beautiful display of colors and design of products is the delicious bait, those guests are swimming fish, smell the smell of bait all came over, there look for , a touch, and have asked, have tried to … …
Good fishing all know, to catch the fish that bite, is the need to seize the moment: the early collection of fish hooks do not hook, scared away the fish; late harvest fish hook, fish early run away the.
This is the look for an opportunity.
“Standby” and fraught with
Shopping guide services, a brand of training, field training before the tour a bit and found that customer service during the reception Purchasing Guide, is not very active, active, requires Shopping guide actively take the initiative, then Shopping guide said: We used the training time training of teachers asked us to stand, not immediately after the welcome reception customers, we are in “Standby!” I heard almost collapsed.
Teacher training sector does have some time to explain the sales, will ask the reception Shopping guide action at this time is “Standby”, I was after and sales end of discussion, the feeling of “standby” staff will bring a lot of Shopping guide misunderstanding – waiting, and waiting for sales in the service terminal is a negative action. So I put this action into a “look for an opportunity.”
Look for an opportunity to become the second six-pulse type unique offerings Cheats sword.

Shopping guide error common actions:
Closely follow the style
Guests entered the store, Shopping guide to follow suit, “This is our newest skirt,” “We are playing this special”, “What is what … …”, no response to the guests in a circle, out of stores and shopping guide with the door to a: Please walking!
“Searchlight” type
Guests entered the store, Shopping guide, as thieves look like eyes on every move of the guests, along with guests walking body in a circle goes on, the last guests out of the shop, and immediately to one: “Please Slow!”
Clearly, these service actions are wrong, for those wandering type of guests, welcome, the correct action is to look for an opportunity. “Six pulse Excalibur” second type “looking into” the first to come here, look for an opportunity later on the “six pulse Excalibur” What is the specific content of the third type, Let’s hear the next time we decompose.